KIRK
Apex Inc.
Overview
Kirk is a data extraction and reporting platform developed in collaboration with the German Red Cross, addressing the challenge of standardizing key reporting metrics across district associations. Unlike previous projects, Kirk was developed with full code rather than no-code solutions, showcasing fast-paced product management and development in small teams. The project was completed within three months, covering both product discovery and development. The initial phase focused on extensive user research, with dozens of interviews to refine the problem statement and achieve problem-solution fit. The core challenge identified was the lack of a standardized method for district associations to report essential figures. To solve this, we built an AI-powered algorithm using the Gemini API to extract structured data from unstructured documents. The system processes thousands of pages of PDFs, websites, and other sources, filtering relevant data through an intelligent funnel to deliver actionable insights for the organization.
Results
Kirk has been recognized as a major success, gaining visibility at the C-level of the German Red Cross and influencing decision-making within the organization. The platform has streamlined reporting processes, significantly reducing manual effort and ensuring greater accuracy and consistency across district associations. The project has now advanced beyond its initial phase and is continuing in partnership with one of the world’s leading software companies, further validating its impact and scalability.